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Jewelry Advance :: Fusion Beads

Fusion Beads:

A Review of Fusion Beading Supply and Beads




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Fusion Beads is a Seattle based bead retailer who also operates a large-scale, online operation that deals mainly with customers in the U.S.

They focus on glass and crystal beads, but also carry natural beads, metal beads, and beading supplies and tools.

For an overview of the business, their customer service and their prices, keep reading.

Fusion's Pricing

Because most of their sales come from online purchases, Fusion Beads have to be competitive with their pricing. Overall, their prices match up with those of other online retailers and they tend to have good, ongoing and weekly specials. Customers can also subscribe to a weekly newsletter that keeps them abreast of weekly deals and coupons.

Probably their best selling point for bargain hunters is their free shipping on U.S. orders, no minimum required.

Fusion's Customer Service

The customer service through Fusion is slow, but this could be because they're running a national operation out of a single Seattle storefront.

Emails typically only get answered during business hours (after a short wait) and packages often take a day or three to get out the door. However, they do offer a Monday-to-Friday and 9-5 customer service hotline.

The other major drawback is that they only take orders through their website. Customers can call the Seattle store for support or help selecting an item, but can actually only place their order through the website.

Fusion's Style and Designs

There's a reason why Fusion is so popular with professional and contemporary jewelry makers – they carry an incredible selection of some of the world's finest and funkiest beads.

The company sources beads from all over the world and, of course, carries a full collection of Swarovski crystal beads, pendants and other components.

The Final Word

Their selection is hard to beat and their prices are reasonable, but Fusion Beads could really step their business up with some faster turnaround times, increased customer service capabilities and giving customers the option of ordering by phone as well as online.


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